I worked on TiVo when I was out in Colorado. My team did some pretty cool stuff to help launch their new 4K UHD streaming box. But most of my work was on the art direction side. So I decided to develop these new pieces for my book to exercise my headline muscles. I focused on the features and benefits of their new player, but with a twist. Instead of making it hardware-centric, I riffed off the content one would be watching.